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Received 'Yes Premia' from Yes Bank Without Request - What Is It?

Ekavya

TF Ace
Yesterday, I received an email from Yes Bank addressed to "Dear Yes Prosperity." After reading through it, I realized they’ve assigned me to something called "Yes Premia" - a kind of premium service that I never applied for and have no knowledge about. The email also included contact details for a Virtual Relationship Manager.

When I logged into their internet banking portal, I noticed a new "Yes Prosperity" banner that wasn’t there before.

Can someone explain what this is exactly? Is it something exclusive, or is it a generic upgrade that everyone receives?
 

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